The Hackett Group Announces Strategic Acquisition of Leading Gen AI Development Firm LeewayHertz
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AdPerfect: AI-powered SaaS Platform for Creative Advertisement Generation

AdPerfect is an AI-driven SaaS platform that transforms creative ad generation, enabling brands to create high-converting ad campaigns in minutes. It uses advanced AI to produce creative and engaging ads on different platforms based on a brand’s requirements. This automation boosts creativity, reduces manual effort, and ensures consistent, high-quality ads that resonate with the target audience.

AI-powered SaaS Platform for Creative Advertisement Generation
The Requirement

The Problem

AdPerfect is an AI-driven SaaS platform that transforms creative ad generation, enabling brands to create high-converting ad campaigns in minutes. It uses advanced AI to produce creative and engaging ads on different platforms based on a brand’s requirements. This automation boosts creativity, reduces manual effort, and ensures consistent, high-quality ads that resonate with the target audience.
The Requirement

The Solution

LeewayHertz developed AdPerfect, an AI-powered SaaS web platform designed to automate and enhance the client’s ad creation process. By integrating advanced AI models, the platform generates multiple creative ad options tailored to different platforms, saving time and reducing the need for extensive human resources. The solution includes built-in editing tools, allowing users to fine-tune the AI-generated ads to perfection. AdPerfect also provides a centralized dashboard for managing multiple brands and campaigns, ensuring efficient oversight and detailed reporting, ultimately transforming how businesses approach advertising.

Features of the Solution

Brand Importing

Import brand information such as logos, color schemes, and tag lines within the platform to ensure that all ads created align with the brand identity.

AI-driven Ad Creation

Generate multiple creative ad options, including text and display ads, tailored for different platforms, such as Google, Bing, and LinkedIn.

Built-in Editing Tools

Easily customize AI-generated ad copy and design by editing text, images, and layouts to meet specific requirements.

Platform Integration

Manage ads for multiple platforms like Google, Facebook, LinkedIn, Bing and more from a single dashboard.

Royalty-free Image Library

Access a vast library of royalty-free images, or use the platform’s AI models to create unique images, offering flexibility and artistic freedom in ad design.

Multi-brand Management

Manage multiple brands seamlessly on the platform. Effortlessly switch between brands, ensuring each one’s unique identity is preserved and accurately represented in its ads.

Benefits of the Solution

Time Efficiency

Accelerates the ad creation process, bringing the timeline down from weeks to mere minutes.

Cost Effective

Minimizes the need for extensive human resources in ad creation, reducing the overall cost.

Customization

Offers flexibility to tailor ads to specific brand needs and platform requirements.

Enhanced Creativity

Leverages AI to push creative boundaries and deliver unique ad content.

Final Product

Technologies Used to Build the Solution

FrontEnd ReactJS, JavaScript, HTML, Tailwind
BackEnd NodeJS, JavaScript, RestBased APIs
Cloud Services AWS Cloud, S3, ECS, ECR, EC2, Amazon MQ, ACM, CloudWatch, DNS Server, Route 53, Load Balancer, API Gateway, AWS SES, Secrets manager
Authentication/ Authorization Auth0
Database MongoDB
LLMs Claude AI, DALL-E Model